‎Apple Unveils iPhone 17 Lineup with New Ultra-Thin iPhone Air, Advanced Cameras, and Longer Battery Life‎

By: Shawn
‎Apple officially introduced the iPhone 17 lineup during its “Awe Dropping” event on Tuesday, Sept. 9, revealing major upgrades and a brand-new model, the iPhone Air. The latest release brings thinner designs, enhanced performance, and improved durability to Apple’s flagship smartphones.
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‎Apple introduces the iPhone 17 series with the ultra-thin iPhone Air, upgraded cameras, MagSafe charging, and pre-orders opening Sept. 12.
‎Apple
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‎The company replaced the mid-tier iPhone Plus with the iPhone Air, marketed as Apple’s thinnest iPhone yet. Wireless MagSafe charging is standard across the lineup, paired with increased battery life for all models. Pre-orders begin Friday, Sept. 12, with the devices hitting shelves Sept. 19.
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‎iPhone 17 Features
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‎The iPhone 17 introduces a ProMotion display with always-on capability, previously exclusive to Pro models. The display measures 6.3 inches, slightly larger than its predecessor.
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‎Apple
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‎Apple upgraded the camera system with a 48-megapixel ultra-wide lens and a 12-megapixel macro camera. A redesigned front-facing camera uses a square sensor, enabling multiple orientation options for selfies. The Ceramic Shield 2 adds extra durability and scratch resistance, while Apple claims “all day battery” performance.
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‎iPhone 17 Air Features
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‎The iPhone 17 Air represents Apple’s shift toward ultra-slim smartphones, measuring just 5.6 millimeters thin and weighing 165 grams. Its 6.6-inch ProMotion display sits in a titanium-aluminum frame reinforced with Ceramic Shield 2.
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‎Apple
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‎The Air introduces a new “plateau” design that integrates both cameras and Apple Silicon hardware. Powered by the A19 Pro chip, Apple C1X modem, and 12 GB of RAM, the Air delivers strong performance while maintaining slim proportions.
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‎iPhone 17 Pro and Pro Max Features
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‎Apple redesigned the Pro and Pro Max models with a full-width camera bar. The 48-megapixel telephoto system includes 1x, 2x, 4x, and 8x optical zoom along with 8K recording.
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‎Apple
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‎Both premium models feature an Apple-built Wi-Fi 7 chip for faster wireless performance. Displays are brighter than previous generations, with up to 39 hours of video playback.
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‎Pricing
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‎• iPhone 17: $799
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‎• iPhone 17 Air: $999
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‎• iPhone 17 Pro: $1,099
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‎• iPhone 17 Pro Max: $1,199
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‎Color Options
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‎• iPhone 17: black, white, steel gray, light blue, green, purple
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‎• iPhone 17 Air: black, white, light gold, sky blue
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‎• iPhone 17 Pro and Pro Max: blue, orange, silver
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‎Availability
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‎Pre-orders for the iPhone 17 series open Friday, Sept. 12, with the official launch scheduled for Friday, Sept. 19.

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